Growth Lead
- $150,000–$300,000 per year
- Onsite
- All marketing & growth jobs
- FullTime
- Roboflow Labs
About the role
Who We Are
Roboflow is building the visual cortex for AGI.
Every day, millions of developers and half of the Fortune 100 use Roboflow to count cells to accelerate cancer research, improve construction site safety, digitize floor plans, preserve coral reef populations, guide drone flight, and much more.
We have built the tools, community, and resources needed to make the world programmable with artificial intelligence. We're supported by great customers and investors, having raised over $100 million from Google Ventures, Craft Ventures, Sam Altman, Lachy Groom, Y Combinator, and more.
Roboflow Labs is our applied research unit. We train our own open models (RF-DETR). We build our own benchmarks grounded in real enterprise use cases (RF100-VL). And we partner with frontier labs to deliver the training data they need to advance the capabilities that drive the most value back to our customers.
Behind all of it is a global network of millions of Roboflow developers who have annotated billions of images and videos to date, as well as a proven enterprise business that is exploding as AI traverses the physical economy.
What You'll Do
As Growth Lead at Roboflow Labs, you'll own the supply side of the business: the network of expert contributors who collect, annotate, verify, and evaluate the data frontier models are trained on. The network is seeded from Roboflow's existing community of millions of developers, which is a head start no other human-data company has, and it will grow into a contributor brand of its own with its own landing page, job board, onboarding, and payouts.
Own the contributor funnel end to end: awareness, application, screening, onboarding, activation, retention, and reactivation.
Build acquisition channels: convert Roboflow's registered developers into contributors, run paid and organic campaigns, build referral loops, and partner with universities, professional communities, and specialist job boards.
Stand up expert cohorts on demand: when Labs commits to a delivery for a frontier lab, recruit that cohort against the deadline and make the next one faster
Set and benchmark compensation: maintain a live view of what competing platforms pay by role and domain, and recommend rates and incentives that win the contributors we want at a cost that supports Labs' margin goals.
Protect the network: screening, fraud prevention, identity verification, and contributor experience so that quality and trust scale with volume
Who You Are
You are a scrappy, numbers-first growth operator who has grown the supply side of a marketplace before and wants to do it again. You have high agency and a bias toward action.
4–8 years in growth, marketplace supply, community, or talent acquisition roles where you owned a number and the funnel behind it
Direct experience growing a distributed workforce: contributor, driver, host, freelancer, tutor, or annotator networks; experience at a human-data or AI training-data company is a strong plus
Real curiosity about how frontier models are trained and why expert human data matters; you'll need to speak fluently with the people who do it
Nice to have: familiarity with computer vision, robotics, or developer communities, or having been a contributor on a data platform yourself.
Where You'll Work
Roboflow is a fully distributed company with hubs in San Francisco, New York City, Singapore, and Brazil. Roboflow Labs works in person in San Francisco. We host full company retreats twice per year.
What You'll Receive
The target compensation for this role is $150,000 – $300,000 base salary commensurate with experience as well as equity in the company. Total cash comp is expected to scale significantly with growth of Roboflow Labs.
In addition, we offer generous perks and benefits. Below are some of the highlights:
Generous stipends covering travel, productivity, tools, meals, and office.
Up to 100% of your health insurance costs covered.
Unlimited PTO - with an annual 2 week minimum.
12 weeks parental leave
Not sure if this is you?
We want a diverse, global team with a broad range of experience and perspectives. We carefully consider every application and will either move forward with you, find another team that might be a better fit, keep in touch for future opportunities, or thank you for your time.
Learn More About Us
At Roboflow, we believe great ideas come from everywhere, and everyone. We’re proud to be an Equal Opportunity Employer committed to building a diverse and inclusive team. We consider all qualified applicants regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, veteran status, or any other legally protected characteristics.
Description as published by Roboflow.