SEO Specialist: AI Search
About the role
About Dialpad
Dialpad is the AI platform for customer experience, built to resolve customer problems in real time across voice and digital. Our AI agents learn from your best human agents and improve with every interaction, helping organizations understand their customers, deliver better experiences, increase operational efficiencies, and build a lasting competitive advantage.
Unlike legacy systems built to route and answer, or standalone agentic bot vendors built to deflect, Dialpad was built to resolve. Our AI agents and human agents operate on a single platform with shared context, allowing Agentic AI to resolve issues, advance deals, and eliminate busywork through automation while seamlessly handing conversations to humans when needed, with full context preserved.
Market-leading brands, including Randstad, Motorola Solutions, Netflix, the San Diego Padres, the Colorado Rockies Baseball Club, and Cal Athletics, trust Dialpad. Dialpad is backed by Andreessen Horowitz, GV, ICONIQ Capital, and T-Mobile.
Being a Dialer
At Dialpad, AI isn’t just a feature; it’s how our teams do their best work every day. We put powerful AI tools in every employee’s hands so they can move faster, think bigger, and achieve more.
We believe every conversation matters. And we’ve built the platform that turns those conversations into insight and action, for our customers and ourselves.
We look for people who are intensely curious and hold themselves to a high bar. Our ambition is significant, and achieving it requires a team that operates at the highest level. We seek individuals who embody our core traits: Scrappy, Curious, Optimistic, Persistent, and Empathetic.
Your role
As an SEO Specialist: AI Search, you'll work closely with the Sr. Manager, SEO, to implement tactics that increase Dialpad's visibility in AI search, also known as GEO (Generative Engine Optimization) or AEO (Answer Engine Optimization). You'll implement tactics directly on our website and partner with cross-functional teams to increase visibility on external sites, with the goal of getting Dialpad mentioned and cited in AI tools like ChatGPT, Perplexity, and Google AI Overviews. You'll grow your skills in SEO and GEO/AEO, gaining hands-on experience with an exciting marketing discipline as people change how they search from Google to ChatGPT, Claude, Perplexity, Gemini, and other LLMs.
This position reports to our Sr. Manager, SEO, and has the opportunity to be based in our Buenos Aires office.
What you’ll do
- Implement GEO/AEO/SEO tactics as assigned to accelerate Dialpad’s AI search results and visibility, and increase leads and pipeline from organic search and LLMs.
- Using AI tools, generate and edit content for GEO/AEO, then publish it to our website.
- Work with design to update existing images and create new visuals for content.
- Implement GEO tests, and may support CRO testing.
- Support efforts to grow external visibility on the Web, including outreach/backlinking, and partnering with PR and Social teams, including engagement on channels like Reddit.
- Use AI tools and platforms (e.g. LLMs, Ahrefs, AI visibility tools) to support the work mentioned above, which could include keyword/prompt research, competitive analysis of SERPs/prompt responses, and monitoring of rankings/mentions/citations.
- Stay current on GEO/AEO best practices and tools as the discipline evolves.
Skills you’ll bring
- Bachelor's degree in Marketing, Communications, English, Psychology, or a related field.
- 2+ years of SEO experience or marketing communications experience.
- Experience writing, editing, and publishing website content.
- Skilled in using AI tools (e.g. ChatGPT, Claude, Gemini, etc.).
- Experience working with a B2B SaaS company is desirable.
Why Join Dialpad
- Work at the center of the AI transformation in business communications
- Build and ship agentic AI products that are redefining how companies operate
- Join a team where AI amplifies every employee’s impact
- Competitive salary, comprehensive benefits, and real opportunities for growth
We believe in investing in our people. Dialpad offers competitive benefits and perks, cutting-edge AI tools, and a robust training program that help you reach your full potential. We have designed our offices to be inclusive, offering a vibrant environment to cultivate collaboration and connection. Our exceptional culture, repeatedly recognized as a Great Place to Work, ensures that every employee feels valued and empowered to contribute to our collective success.
Don’t meet every single requirement? If you’re excited about this role and possess the fundamental traits, drive, and strong ambition we seek, but your experience doesn’t meet every qualification, we encourage you to apply.
Dialpad is an equal-opportunity employer. We are dedicated to creating a community of inclusion and an environment free from discrimination or harassment.
