--- title: "Social Media Manager" company: "Welltech" company_url: "https://www.remjobs.works/companies/welltech" url: "https://www.remjobs.works/job/welltech-social-media-manager-fd7c47b2-a2bd-44e0-a307-163af392586f" apply_url: "https://jobs.ashbyhq.com/welltech/08c33dc7-0af8-47cb-aeeb-963e2831a401" workplace: remote location: "Lithuania" remote_scope: "Lithuania" employment_type: full-time seniority: mid role: marketing-growth region: europe date_posted: 2026-09-11T06:39:50.074Z first_seen_by_remjobs: 2026-09-19T22:13:21.580Z --- # Social Media Manager **Welltech** · Lithuania Apply: https://jobs.ashbyhq.com/welltech/08c33dc7-0af8-47cb-aeeb-963e2831a401 ## About Welltech Welltech creates mobile apps that help millions of people worldwide stay active and improve their health 🌎 Find the one that suits you best! ​ ## About the role #### Who Are We? Welltech is a global wellness technology company with Ukrainian roots. Our mission is to build and scale wellness apps globally through state-of-the-art, tech-driven performance marketing. We are one of the most established players in the wellness app space, and we are accelerating. Over 25.5 million people across the world use our apps — Muscle Booster, Yoga-Go, and WalkFit to build healthier habits, move more, and feel better every day. With 500+ people across hubs in Cyprus, Ukraine, Poland, Spain, and the UK, we combine the scale of a market leader with the energy and ambition of a team that's still building what's next. #### What We're Looking For We’re looking for a **strategic, creative, and data-driven Social Media Manager** to own and grow the organic social presence of one of Welltech’s brands. You’ll turn social media into a meaningful driver of **brand engagement and business growth**, combining strong content instincts with platform expertise, audience understanding, experimentation, and data. You’ll own the full social journey, from **strategy and content planning to production, publishing, community engagement, and performance optimisation**, while working closely with our Organic Social team and cross-functional partners. #### Key Responsibilities: - Own the Social Strategy: Develop and execute the brand’s organic social strategy across Instagram, TikTok, Facebook, Pinterest, and other relevant platforms. - Create Content That Performs: Develop content ideas, formats, copy, and creative briefs across short-form video, static content, carousels, Stories, and other platform-native formats. - Drive Content Production: Work with designers, creators, freelancers, agencies, and internal teams to bring concepts to life and keep content production running smoothly. - Grow the Community: Build meaningful relationships with audiences and use community insights to identify content and growth opportunities. - Test, Learn & Optimise: Track social performance, identify what’s working, test new ideas and formats, and turn data into clear actions that improve results. - Stay Ahead of Social: Keep up with platform updates, trends, creators, competitors, and cultural moments — and find smart ways to make them relevant to the brand. - Collaborate Across Teams: Partner with Marketing, Creative, Product, Paid Marketing, CRM, ASO, SEO, Analytics, Legal, and other teams to connect social activity with wider business priorities. - Own the Results: Take responsibility for the brand’s organic social performance, proactively sharing insights, opportunities, and recommendations with the wider team. #### Required skills - Proven experience managing organic social media for a consumer-facing brand, ideally across multiple platforms. - Strong understanding of Instagram, TikTok, Facebook, Pinterest, social algorithms, formats, trends, and platform best practices. - A strong creative instinct and a good eye for content that is engaging, authentic, culturally relevant, and platform-native. - A data-driven mindset with the ability to analyse performance, identify patterns, and turn insights into action. - Experience developing social strategies, content calendars, creative concepts, and briefs. - Experience working with creators, freelancers, agencies, designers, or other content partners. - Strong copywriting and communication skills, with the ability to adapt messaging to different audiences and platforms. - Excellent project management and organisational skills, with the ability to manage multiple priorities and deadlines. - A strong sense of ownership and proactivity, you see opportunities, test ideas, and make things happen. - Comfortable working in a fast-paced, international environment where priorities and platforms can change quickly. - Working proficiency in English B2 or aboveNice to haves: - Experience working with mobile apps, subscriptions, wellness, fitness, lifestyle, or other B2C products. - Experience with social analytics and reporting tools and a strong understanding of social KPIs. - Experience working with influencers or content creators. - A strong interest in AI tools and emerging technologies that can make social content creation and workflows faster and more effective. #### Candidate journey ⭕️ Recruiter call → ⭕️ Meet the Hiring Manager → ⭕️ Test Task → ⭕️ Panel Presentation ##### Check out some of our products: **Muscle Booster** —[https://musclebooster.fitness/](https://musclebooster.fitness/)**Yoga-Go** —[https://yoga-go.io/](https://yoga-go.io/)**WalkFit** —[http://walkfit.pro](http://walkfit.pro) --- Source: Welltech's own career page, read by RemJobs. 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