---
title: "Event Marketing Specialist"
company: "Top Hat"
company_url: "https://www.remjobs.works/companies/top-hat"
url: "https://www.remjobs.works/job/top-hat-event-marketing-specialist-d38eb017-63bd-4260-aabb-0ec954a287c1"
apply_url: "https://jobs.ashbyhq.com/top-hat/3442596e-74ad-4e13-bfd0-b49f3cd01b36"
workplace: hybrid
location: "Toronto, ON"
employment_type: full-time
seniority: mid
role: marketing-growth
region: canada
skills: ["llm", "salesforce"]
date_posted: 2026-08-25T17:28:11.673Z
first_seen_by_remjobs: 2026-09-15T15:52:13.049Z
---

# Event Marketing Specialist

**Top Hat** · Toronto, ON

Apply: https://jobs.ashbyhq.com/top-hat/3442596e-74ad-4e13-bfd0-b49f3cd01b36

## About Top Hat

Guts Guaranteed since 2013. Fully integrated branding, website design & dev, and ad campaign services.

## About the role

Top Hat is looking for an ambitious, detail-oriented **Event Marketing Specialist** to support the execution and optimization of our event marketing program, consisting of webinars, trade shows, conferences, and our annual user conference.

The Event Marketing Specialist will work closely with cross-functional partners across Marketing, Sales, and Customer Success to ensure the successful planning, promotion, and execution of events. This role requires a strategic thinker with strong project management skills, creative flair, and a passion for delivering exceptional event experiences.

**You Will:**

*$2*

- Execute the event marketing strategy, translating goals and KPIs into concrete event plans

- Recommend tactical optimizations based on past event performance (e.g., format changes, channel mix shifts)

- Partner with Sales and Customer Success to identify event opportunities, support campus visits, and coordinate post-event lead handoff and follow-up*$2*

- Lead logistics for all assigned events, including but not limited to venue selection, booth design, staffing, and vendor management

- Build and manage project timelines and budgets to ensure on-time and on-budget delivery

- Serve as the primary point of contact for vendors and venues, negotiating terms and resolving issues in real time

- Provide planning and logistical support for internal events that foster connection and promote company culture*$2*

- Coordinate event-specific content production with marketing channel owners (email, social, web, creative)

- Track deliverable timelines and flag risks before they become blockers*$2*

- Execute pre-, during-, and post-event engagement tactics like lead capture, networking logistics, and attendee communications

- Collect and compile attendee feedback*$2*

- Track event metrics: registrations, attendee demographics, website traffic, and conversion rates

- Build clean, standardized reports for leadership review post-event

- Flag notable trends or anomalies in the data**About You:**

- Minimum two years of event marketing or event operations experience

- Proven track record of managing multiple vendors, event budgets, and project timelines simultaneously

- Strong attention to detail and comfort working in a fast-paced, deadline-driven environment

- Solid written and verbal communication skills for vendor negotiation and cross-functional coordination

- Comfortable pulling and organizing event performance metrics into clean reporting

- Flexibility to travel and work occasional evenings/weekends for events

- Familiarity with project management software, event management software, Salesforce, the Google Workspace and generative AI is considered an asset

- Special consideration will be given to Toronto and GTA-based candidates to facilitate in-person collaboration at our Toronto HQ**Why team members love working at Top Hat:**

- A noble mission that creates meaningful, fulfilling work

- A team that cares deeply for customers and for each other

- Flexible, remote first work environment

- Professional learning and development for all role levels

- An awesome and welcoming Toronto HQ

- Competitive health benefits that start on day one

- A management team focused on performance, growth, engagement and connection

- Our winning strategy and market potential

- Innovative PTO policy with lots of time and space for self-care

- Passionate customers that believe in us—and what we do

- A chance to work with new tech like generative AI—and see the customer impact

---

Source: Top Hat's own career page, read by RemJobs. Canonical HTML version: https://www.remjobs.works/job/top-hat-event-marketing-specialist-d38eb017-63bd-4260-aabb-0ec954a287c1