---
title: "Program Manager, Martech Operations & Governance"
company: "ShyftLabs"
company_url: "https://www.remjobs.works/companies/shyftlabs"
url: "https://www.remjobs.works/job/shyftlabs-program-manager-martech-operations-governance-09b5a18e-a1b2-4418-b520-e78505cb8b2f"
apply_url: "https://jobs.lever.co/shyftlabs/01566901-da6c-4bfb-860e-00a007bc5c94"
workplace: hybrid
location: "Toronto, Ontario"
employment_type: full-time
seniority: mid
role: operations
region: canada
date_posted: 2026-09-04T17:47:47.854Z
first_seen_by_remjobs: 2026-09-15T16:20:07.738Z
---

# Program Manager, Martech Operations & Governance

**ShyftLabs** · Toronto, Ontario

Apply: https://jobs.lever.co/shyftlabs/01566901-da6c-4bfb-860e-00a007bc5c94

## About ShyftLabs

Digital transformation and AI solutions that unify data, analytics, and governance for faster decisions and scalable growth.

## About the role

#### The Opportunity

ShyftLabs is seeking an experienced **Program Manager, Martech Operations & Governance** to establish and manage operational governance across a complex Martech, Analytics, Tagging, Privacy, and Measurement ecosystem.

This role will serve as a central point of coordination across Marketing, Analytics, Product, Engineering, Privacy, regional stakeholders, and external technology partners. The primary objective is to create scalable processes for **intake, prioritization, communication, issue management, and operational governance**, enabling technical teams to remain focused on delivery while providing stakeholders with clear visibility into priorities, timelines, risks, and progress.

The ideal candidate is an experienced program manager with a strong understanding of Martech and digital analytics environments, excellent stakeholder management skills, and a proven ability to establish structured processes within complex enterprise organizations.

##### What You'll Be Doing

##### Intake & Demand Management

- Own and manage a centralized intake process for Martech, analytics, tagging, measurement, tracking, and privacy-related requests.

- Establish standardized request submission requirements, including business justification and supporting information.

- Triage incoming requests and ensure they are routed to the appropriate technical or business teams.

- Define and maintain intake service levels and prioritization frameworks.

- Reduce dependency on ad hoc, email-driven work intake by establishing structured workflows.

- Monitor demand trends and identify opportunities to improve operational efficiency.

##### Program Governance

- Establish and manage governance processes across Martech, Analytics, Measurement, and related technology initiatives.

- Maintain visibility across a portfolio of enhancements, investigations, operational requests, and issues.

- Lead recurring governance reviews, backlog prioritization sessions, and operational planning meetings.

- Track dependencies across internal teams, technology partners, vendors, and external stakeholders.

- Identify and escalate risks, blockers, resource constraints, and delivery concerns.

- Ensure initiatives have clear ownership, timelines, priorities, and expected outcomes.

##### Stakeholder Management

- Serve as the primary communication and coordination lead for operational requests.

- Provide regular status updates to Marketing, Analytics, Product, Engineering, regional stakeholders, leadership, and external partners.

- Coordinate cross-functional discussions across multiple business units, regions, and brands.

- Drive alignment on priorities, timelines, dependencies, and resource requirements.

- Facilitate communication between technical teams and business stakeholders to ensure expectations are clearly understood.

##### Issue & Incident Management

- Maintain a centralized log of operational issues, data-quality concerns, tagging issues, and other Martech-related incidents.

- Track investigation progress, ownership, dependencies, and resolution timelines.

- Coordinate resolution efforts across internal teams and external partners.

- Manage stakeholder communications during critical data-quality, analytics, tagging, or measurement incidents.

- Ensure root-cause analysis, resolutions, and lessons learned are documented.

- Identify recurring issues and recommend process or technology improvements to prevent future incidents.

##### Vendor & Partner Coordination

- Coordinate activities and deliverables across Martech technology vendors, implementation partners, agencies, and other external stakeholders.

- Track vendor deliverables, action items, milestones, and dependencies.

- Establish clear accountability for external partners and ensure timely follow-up.

- Escalate vendor risks, delays, and delivery issues when required.

- Support effective collaboration between internal technical teams and external partners.

##### Reporting & Operational Metrics

- Develop and maintain operational reporting and dashboards covering:

Intake volume and demand

- Open backlog

- Service-level performance

- Request turnaround and resolution times

- Resource utilization

- Vendor performance

- Regional demand trends

- Open risks and escalations

- Provide regular executive reporting highlighting delivery progress, operational risks, unresolved issues, and strategic recommendations.

- Use operational data to identify trends, bottlenecks, and opportunities for process improvement.

##### What You'll Bring

- 7+ years of experience in program/project management, technology operations, Martech, analytics, or related fields.

- Proven experience managing complex, enterprise-scale technology, digital, or marketing programs.

- Strong understanding of Martech and digital analytics, including GA4, tag management, server-side tagging, media tags/pixels, e-commerce tracking, and digital measurement.

- Experience with data collection, tracking, data quality, privacy, consent management, and digital governance.

- Proven ability to build intake processes, prioritization frameworks, governance models, and operational workflows.

- Experience developing dashboards, KPIs, executive reporting, and performance metrics.

- Strong organizational and problem-solving skills with the ability to manage multiple workstreams, dependencies, and competing priorities.

- Experience working with senior leadership, Marketing, Analytics, Product, Engineering, Privacy, vendors, agencies, and external partners.

- Excellent communication, stakeholder management, facilitation, negotiation, and conflict-resolution skills.

- Ability to translate complex technical concepts into clear business communications and drive scalable process improvements.

##### Salary Range

- $120,000 - $130,000 (CAD)

#### Why Join ShyftLabs?

- Hybrid and Remote Flexibility: This role follows a hybrid work model, with three days per week in our downtown Toronto office. Fully remote opportunities are also available for candidates based anywhere in Canada.

- Comprehensive Benefits: 100% of health, dental, and vision premiums covered for you and your dependents from day one.

- High-Impact Work: Take ownership of product strategy and delivery for high-profile Fortune 500 programs.

- Technical & Product Leadership: Work alongside experienced engineering, data, AI, and product professionals on complex technical challenges.

- Growth & Learning: Access extensive learning and development resources to continue building your technical and product leadership capabilities.

- Collaborative Environment: Work with a global, multidisciplinary team across Toronto and India.

#### Equal Opportunity

ShyftLabs is an equal-opportunity employer committed to creating a safe, diverse, and inclusive workplace. We value different perspectives and encourage applicants from all backgrounds to apply.

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Source: ShyftLabs's own career page, read by RemJobs. Canonical HTML version: https://www.remjobs.works/job/shyftlabs-program-manager-martech-operations-governance-09b5a18e-a1b2-4418-b520-e78505cb8b2f
