---
title: "UA Manager (Meta)"
company: "Formula"
company_url: "https://www.remjobs.works/companies/formula"
url: "https://www.remjobs.works/job/formula-ua-manager-meta-a27a2aeb-ef59-449a-a0c9-cb2a046a88aa"
apply_url: "https://jobs.ashbyhq.com/formula/5047587c-3353-4daa-87ab-c3292a5d0da0"
workplace: remote
location: "Europe"
remote_scope: "Europe"
employment_type: full-time
seniority: mid
role: marketing-growth
region: europe
skills: ["snowflake"]
date_posted: 2026-09-17T15:44:31.172Z
first_seen_by_remjobs: 2026-09-19T22:15:32.608Z
---

# UA Manager (Meta)

**Formula** · Europe

Apply: https://jobs.ashbyhq.com/formula/5047587c-3353-4daa-87ab-c3292a5d0da0

## About Formula

Enter the world of Formula 1. Your go-to source for the latest F1 news, video highlights, GP results, live timing, in-depth analysis and expert commentary

## About the role

**TL;DR**

Formula spends 7-digits budget a month on Meta as the engine of a D2C subscription business in health and weight loss. We are hiring a precise, hands-on UA Manager to take day-to-day Meta operations off the Head of UA, run our automated buying flows cleanly, and grow into Meta Lead within 6–12 months as automation expands.

**What We're Looking For**

- A Meta UA practitioner who is genuinely interested in working with automation rather than around it, and who sees an in-house tooling team as leverage, not as a threat to their craft.

- A breadth-n-depth profile — agency or multi-product publisher backgrounds where many channels, products, and account structures have passed through your hands.

- An independent reader of performance data — you form your own view of "good vs. bad" from the numbers before someone else tells you.

- A careful operator before a clever strategist — someone whose default is to QA their own work, name things consistently, and never ship the same mistake twice.**What You'll Be Doing**

- Own day-to-day execution of Formula's Meta channel — campaign setup, creative uploads, budget moves, and live monitoring across our core web funnels.

- Operate and fine-tune our automated buying processes, partnering with engineering on what the next layer of automation should cover.

- Run the manual tests where precision matters most, and produce results that are clean enough to act on without a second pair of eyes.

- Master our internal stack — in-house BI, Amplitude, Snowflake, Metabase — and use it to drive your own decisions on scaling, pruning, and the next set of hypotheses.

- Take progressive ownership of the full Meta lifecycle — campaigns, budgets, hypotheses, creatives — on the path to Meta Lead within 6–12 months.**Must Have**

- At least 3 years of hands-on Meta Ads experience with minimum $100k spend per month focused on web acquisition funnels (web2app).

- Demonstrated attention to detail in setup, naming, tracking, links, and budgets — repeated operational mistakes are disqualifying for this role.

- Ability to ramp on an unfamiliar internal data stack within 3 months without a guided tour.

- Independent analytical judgment — you can look at performance numbers and decide what they mean before being told.

- Experience working alongside scripts, automation, or in-house buying tools rather than purely inside Ads Manager.

- Fluent Russian-speaker.**Nice to Have**

- Performance agency or multi-product publisher (apps, games, subscription) background where breadth of contexts is the norm.

- Experience on at least one of Google Ads, AppLovin, or TikTok Ads.

- Active daily use of AI tools for analysis, creative, copy, or workflow automation.

- Working English at B2+ for written internal communication.**Please note, if you haven't worked with at least $100k monthly spend on Meta and don't speak fluent Russian – we will not be able to consider your application.**

**What We Offer**

1. Inspiring Mission: Help users live longer, healthier lives through innovative products.

2. Impact: Directly influence company growth with minimal bureaucracy.

3. Attractive Compensation: Competitive salary and comprehensive benefits package.

4. Work-Life Balance: Flexible working hours.

5. Professional Development: Tuition reimbursement.

6. Remote Work: Fully remote, with a preference for candidates within ±2 hours of CET.

7. Benefits: Health insurance, gym membership reimbursement, home office support.

---

Source: Formula's own career page, read by RemJobs. Canonical HTML version: https://www.remjobs.works/job/formula-ua-manager-meta-a27a2aeb-ef59-449a-a0c9-cb2a046a88aa