---
title: "Head of Demand Generation (Remote, Portugal)"
company: "Easygenerator"
company_url: "https://www.remjobs.works/companies/easygenerator"
url: "https://www.remjobs.works/job/easygenerator-head-of-demand-generation-remote-portugal-0a1e7170-c1ec-4a57-92a7-dee2d4b6032f"
apply_url: "https://jobs.ashbyhq.com/easygenerator/fd9d0810-e008-4b41-8d42-104bdb2e545a"
workplace: remote
location: "Portugal"
remote_scope: "Portugal"
employment_type: full-time
seniority: vp
role: marketing-growth
region: europe
skills: ["llm"]
date_posted: 2026-08-31T05:30:09.939Z
first_seen_by_remjobs: 2026-09-19T22:11:25.312Z
---

# Head of Demand Generation (Remote, Portugal)

**Easygenerator** · Portugal

Apply: https://jobs.ashbyhq.com/easygenerator/fd9d0810-e008-4b41-8d42-104bdb2e545a

## About Easygenerator

Easygenerator simplifies and speeds up course creation 12x. Try the #1 best e-learning authoring tool for free and start creating today.

## About the role

#### About Easygenerator

We’re a fast-growing EdTech scale-up on a mission to revolutionize learning through our award-winning authoring tool. Used by global giants like Kellogg’s, T-Mobile, and Siemens, Easygenerator helps organizations simplify knowledge sharing: fast, easy, and impactful.

We’re an **AI-first company**, utilizing cutting-edge tools in both our products and internal workflows. You’ll gain hands-on AI experience and develop a future-proof skillset while contributing to a fast-moving, high-impact product.

#### Role Summary

The Head of Demand Generation owns Easygenerator’s end-to-end demand engine: paid acquisition, website, SEO/GEO, content, and conversion.

This role turns product positioning into high-performing demand programs that drive qualified pipeline, strengthen authority, and improve full-funnel conversion.

A commercially accountable leader, they combine editorial judgment, digital design understanding, and growth discipline to influence pipeline quality and revenue.

#### Core Responsibilities

**Demand Engine & Pipeline**

- Own paid, organic, website, and conversion channels.

- Translate growth targets into clear priorities and roadmaps.

- Deliver predictable marketing-sourced pipeline while balancing short- and long-term growth.**Website & Conversion**

- Lead website structure, messaging, UX, landing pages, and CRO.

- Partner with PMM to ensure clear, differentiated positioning.

- Maintain clarity, credibility, and performance across touchpoints.**Paid & Organic Growth**

- Lead paid acquisition and €2M+ budget allocation aligned to revenue goals.

- Optimize for pipeline and revenue impact with strong attribution visibility.

- Build scalable SEO/GEO and intent-based content clusters to grow authority and long-term pipeline.**Content & Design**

- Lead revenue-focused content aligned to buyer journey and enterprise sales.

- Ensure digital design supports differentiation, clarity, and conversion.**Revenue & Analytics**

- Own marketing-sourced pipeline targets and key revenue KPIs.

- Build quarterly growth plans and improve funnel bottlenecks.

#### Team Leadership

- Lead paid, content, web, and design teams.

- Establish scalable processes and experimentation frameworks.

- Partner closely with PMM, Revenue, and Leadership.

#### Qualifications

- 5+ years in B2B SaaS digital growth; 2+ years team leadership.

- Proven pipeline growth and €2M+ budget ownership.

- Strong expertise in paid, CRO, and SEO/GEO.

- Editorial judgment, digital design understanding, and enterprise sales awareness.

- Analytical and commercially driven.

- Hands-on experience with AI agents and agentic workflows (e.g. Claude, other LLM-based tooling), ideally having designed or shipped systems that automate marketing processes end-to-end, not just explored AI tools in a personal context.

#### Preferred

- Experience in 20M–100M ARR SaaS.

- International SaaS exposure.

- Close collaboration with PMM and Commercial teams.

####

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Source: Easygenerator's own career page, read by RemJobs. Canonical HTML version: https://www.remjobs.works/job/easygenerator-head-of-demand-generation-remote-portugal-0a1e7170-c1ec-4a57-92a7-dee2d4b6032f