---
title: "ABM Manager"
company: "Backbase"
company_url: "https://www.remjobs.works/companies/backbase"
url: "https://www.remjobs.works/job/backbase-abm-manager-4ab1087d-8a40-440b-90db-fa06b0008e7e"
apply_url: "https://job-boards.greenhouse.io/workatbackbase/jobs/8158981"
workplace: onsite
location: "Amsterdam"
employment_type: unspecified
seniority: mid
role: other
region: europe
date_posted: 2026-08-27T07:01:37.000Z
first_seen_by_remjobs: 2026-09-15T15:51:04.542Z
---

# ABM Manager

**Backbase** · Amsterdam

Apply: https://job-boards.greenhouse.io/workatbackbase/jobs/8158981

## About Backbase

One operating system where customers, employees, and AI agents work as one. 120+ banks run on Backbase. See how the Unified Frontline scales your operations.

## About the role

**ABM Manager – Europe North West**

Over 150+ leading banks run on Backbase—the AI-native Banking OS that turns fragmented operations into a Unified Frontline where customers, employees, and AI agents work as one.

Europe North West is one of our most competitive, highest-potential regions. We are looking for a commercially focused **ABM Manager** to drive growth across a portfolio of strategic new-logo and existing-customer accounts.

📍 **Location:** Europe North West

💼 **Function:** Account-Based Marketing / Field Marketing

👤 **Reports to:** Senior Field Marketing Director

🎯 **What You’ll Do**

- Strategy & Execution: Own and run 1:1 and 1:few ABM strategies for priority accounts across the full buyer journey.

- Sales Alignment: Partner closely with Sales and BDM teams to identify account priorities, key buying groups, and growth opportunities.

- Data-Driven Outreach: Activate integrated digital, content, executive engagement, and event programs tailored to the Europe North West market using real-time engagement signals.

- AI & Tech Integration: Leverage modern AI tools and marketing tech to sharpen account research, personalization, execution, and reporting.

- Impact Tracking: Measure account engagement, progression, pipeline creation, and opportunity acceleration.

💡 **What We’re Looking For**

- Proven track record in enterprise B2B ABM, Field Marketing, or Demand Gen within complex sales cycles.

- Demonstrated experience partnering with Sales to measurably drive pipeline growth.

- Hands-on experience utilizing AI tools for campaign execution, research, and personalization.

- High commercial acumen, strong project management, and cross-functional stakeholder skills.

- Bonus: Background in SaaS, fintech, banking, or enterprise technology.

📈 **What Success Looks Like** We measure success by your ability to move strategic accounts forward:

Engagement ➔ Conversation ➔ Opportunity ➔ Revenue

If you love creative marketing, experimenting with AI, and turning bold ideas into measurable business impact, we’d love to connect!

---

Source: Backbase's own career page, read by RemJobs. Canonical HTML version: https://www.remjobs.works/job/backbase-abm-manager-4ab1087d-8a40-440b-90db-fa06b0008e7e